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MyDealerCenter is your merchandising command center. This powerful online inventory-management tool and performance dashboard gives you key information about every vehicle on your lot and makes it easy to optimize your listings for success.

  • Pricing — Price effectively and competitively for your market with’s “Price Your Car Right” tool.
  • Photos — Upload vehicle photos to give buyers the complete picture. The PhotoLot can be used to “batch” upload up to 500 photos at a time directly from your camera. Once the photos are in the PhotoLot they can be matched to individual vehicles manually or by using our “auto-match” technology based on the name of the photo file.
  • Video — Bring your listings to life with a full demonstration of the vehicle.
  • VIN exploder — Automatically fill out the details on your listing.
  • Seller’s notes — Customize descriptions for each vehicle to captivate buyers. provides 2,000 characters to create an emotional connection between a car shopper and your inventory.
  • Batch tagline — Use up to 400 characters to promote your dealership with a single tagline that appears under the seller’s notes in all of your vehicle listings.

To get started, visit MyDealerCenter at today. Contact your sales representative or to get your login and password.

Contact your local representative

Visit, email or call 800.298.1460.